How To Tag on LinkedIn In 4 Simple Steps

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When you scroll through your LinkedIn feed, you’ll see a mix of posts from connections, companies, and thought leaders. Some posts get a handful of likes and comments, while others go viral with thousands of reactions and wide-reaching impressions.

So, what’s the secret to boosting your content performance on LinkedIn? One effective way to increase engagement and get your posts seen by more people is to tag users and companies in your posts. Not only does tagging create opportunities for networking and relationship building, but it also notifies those you tag and exposes your content to their connections.

This guide will cover how to tag on LinkedIn and provide tips for optimizing your tagging strategy as part of your LinkedIn content strategy. Megaphone's viral on-demand platform can help you achieve your goals by boosting your content performance to get you noticed on LinkedIn.

What Happens When You Tag Someone On LinkedIn?

Notifications Galore: What Happens When You Tag Someone on LinkedIn

When you tag someone on LinkedIn, they receive a notification and an email, and their profile is linked to the post, comment, or photo.

Notification

They receive notifications on the LinkedIn desktop and mobile apps if enabled.

Email

They receive an email from LinkedIn with a link to the post.

Profile link

Their profile is linked in the post, comment, or photo. Viewers can click on their name to go to their profile.

How To Tag In LinkedIn In 4 Simple Steps

Tagging on LinkedIn: How to Mention Someone in a Post

To mention someone in a post: From your LinkedIn homepage, click Start a post or click Comment at the bottom of someone else's post. Type "@" and then begin typing a name. The type-ahead feature predicts related names as you type your keywords. Note: If you are trying to mention someone with a common name, type their company in addition to their name, for example, 'Jane Doe LinkedIn.' Click the name of the person or people you want to mention from the list and continue typing your message.

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Boost Your LinkedIn Post Engagement with Tagging

When you tag someone in a LinkedIn post, you’re not only notifying them of your post, but you’re also helping to boost their visibility. By nature, tagging people in your posts creates free publicity for them. So, when you publish a post with tags, they’ll likely appreciate the shout-out and help boost your post's visibility by at least liking it. Most of the time, tagged connections will also leave a comment on the post, further amplifying its reach. The result is that you’ll get better LinkedIn engagement, which is great for your profile.

Give Recognition to Your Peers and Colleagues

When I leave comments on LinkedIn posts, I tag my peers or other relevant connections when possible. This practice helps me start more conversations in the comments, which will please the author of the post and the ones I tagged.

You add value to other people’s posts by bringing different people to the table. I often tag people to mention how great their product or service is, so they’ll always appreciate the shout-out, reinforcing my LinkedIn network's strength. In the long run, your peers will also tag you when they see content where you can add value, which is a win-win situation.

Get Expert Help on Your Comments

When you’re commenting on a LinkedIn post and want to get some help to provide more value to the author, tagging someone you know has expertise on the subject is a great way to do it. You’ll get their attention, and they may jump in to help you. We don’t have the answers to everything, and asking for someone's opinion or help might be great for everyone to learn more each day.

Help Connections Find Job Opportunities

Many people find jobs like this. If you see some interesting posts about a recruiter, tag your friends and family who might be interested in applying.

How To Use Tags On LinkedIn

Leverage Megaphone to Boost Your LinkedIn Visibility

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Use Hashtag Suggestions to Find Relevant Tags

When you create a new post on LinkedIn, the platform generates hashtag suggestions based on your content. These suggestions help you discover relevant hashtags to include in your posts.

Research Industry-Specific Hashtags

Look at what hashtags other professionals in your field use and include them in your posts. This will help you reach a wider audience of industry-specific contacts.

Use Popular Hashtags to Reach Broader Audiences

Include popular hashtags that are relevant to your content. Popular hashtags can increase your visibility and reach a broader audience.

Use Long-Tail Keywords

Long-tail keywords are more specific and have less competition, making it easier for your content to be discovered. Use long-tail keywords as hashtags to make your content more specific and targeted.

Create Your Own Branded Hashtag

Create your branded hashtag to help build your brand and make your content more discoverable. Use your branded hashtag consistently in your posts and encourage others to use it.

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